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3) Discovering Information

Equity funding raises cost more. Usually at least $7k through to $50k depending on how much help you need and the quality of the handholding. Why? Because equity raises have to adhere to fairly specific regulation. There need to be warnings in your documentation and you have to have them checked so they dont misrepresent [...]

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The Zach Braff crowdfunding video below is valuable if you are thinking of raising funds. Zach Braff explains that successfully raising funds is a journey that often started long ago and is a result of regularly communicating with the people that choose to share your journey. Accumulating one million twitter fans doesn\'t happen overnight. Neither [...]

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Engaging your prospective investors from the time they show interest until they invest is essential for a successful funds raise during a capital raising process One of the main advantages of using a proven capital raising platform is that you can monitor prospective investors progressing along the timeline from "desire" to "outcome". The outcome they [...]

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An article mentioning Kevin Berg Kartaszewicz-Grell from Crowdsourcing.org got me thinking about investors and where they come from. Is there a material difference between campaigns that rely on our 24,000 investor base and campaigns that actively and passionately engage their friends, family, fans and followers. Looking back through recent raises I found two that had [...]

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Crowdfunding and the Art of Asking

Is what you are crowdfunding your art or your shame? Many people raising funds for their business get the feeling that approaching or attracting friends, family, fans and followers is a bit like asking them to consider a multi-level marketing opportunity. In the video below Amanda Palmer (chillingly) differentiates between the two and explains why [...]

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Patronage and the Road to Equity Crowdfunding Hell

  Here is a typical headline ... Equity Crowdfunding: Potential Disaster Waiting To Happen ... and here is a previous blog article I wrote around this type of headline. The Road to Equity Crowdfunding Hell Through the Rear View Mirror ... but surely motive is also a part of this equation. Lets look at the [...]

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Having run an Equity Funding platform for the past seven years ASSOB has a real feel for the type of platform that will be necessary to manage equity based crowdfunding. At the lowest common denominator Crowd-funding platforms enable anonymous persons to appear as legitimate entrepreneuers wanting your hard earned cash for investment in their "start-up": [...]

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ASSOB's Capital Raising Platform has recently passed $120 million in funds raised. It has looked back on the past 5 years to see what the stats tell.While several companies have gone from ASSOB to stock exchanges like the ASX and others have exited through trade sales it is interesting to see what the stats tell [...]

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Crowdfunding, Investing and Raising Capital (Part One)

When raising capital through crowdfund investing (CFI), investors usually come from 1, 2 and 3 degrees out from the company. Especially companies seeking early stage funding. A new word to describe this way of seeking funds or investing from investors is called Crowdfunding. These contacts 1, 2 and 3 degrees out from a company can [...]

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Raise venture capital from private equity sources

If you are looking to raise capital for your business venture then take a look at your definition of "private equity". You may need to broaden it. Wikipedia define it as ... "Private equity investments are primarily made by private equity firms, venture capital firms, or angel investors, each with their own set of goals, [...]

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